The Gift of Sleep
Role: Sr. Copywriter
Background: 360 marketing campaign to position Casper as a gifting destination for Black Friday, Cyber Monday, and throughout December. The holidays are a stressful time, and we get that. So as you're shopping for gifts, we make the decision easy: Choose snooze.
Fun fact: I was also the hand model (left)
Background: 360 marketing campaign to position Casper as a gifting destination for Black Friday, Cyber Monday, and throughout December. The holidays are a stressful time, and we get that. So as you're shopping for gifts, we make the decision easy: Choose snooze.
Fun fact: I was also the hand model (left)